What to expect at the Bologna Children's Book Fair: a short guide for fellow illustrators

The Bologna Children's Book Fair is one of the most prestigious events in the publishing industry, drawing authors, illustrators, publishers, and literary agents from around the globe. For illustrators, attending this fair can be an invaluable opportunity to showcase their work, network with industry professionals, and gain insights into the latest trends in children's literature.

Here’s what you can expect if this year you are going to visit the fair for the first time:

1. Showcase Your Portfolio:
Attending the Bologna Children's Book Fair offers illustrators the chance to network with industry professionals and participate in portfolio reviews, if available. While these opportunities are less common than before, some publishers still schedule appointments to meet illustrators. Keep an eye out for signs at their stands indicating the day and time slots for these sessions.

Additionally, you can leave your contact information by handing over postcards or any other lightweight promotional material that showcases your work. Don't forget to include a QR code for quick access to your portfolio or contact details.

2. Attend Workshops and Seminars:
The fair offers a wide range of workshops, seminars, and panel discussions covering various aspects of illustration and children's publishing. These sessions provide valuable insights into industry trends, techniques, and best practices. Take advantage of these opportunities to learn from leading professionals and expand your knowledge and skills. Find the programme of these events listed in the BCBF app.

3. Network with Industry Professionals:
Networking is key at the Bologna Children's Book Fair. Take the time to introduce yourself to publishers, editors, agents, and fellow illustrators. Again exchange business cards, engage in meaningful conversations, and build relationships that could lead to future collaborations or opportunities. Don't be afraid to put yourself out there and make connections that could further your career.

4. Stay Updated on Industry Trends:
The fair is also an excellent opportunity to stay updated on the latest trends and developments in children's literature and illustration. Explore the exhibition halls, browse through the various displays and booths, and take note of emerging themes, styles, and genres. Being aware of current trends can help you tailor your work to market demands and stand out in a competitive industry.

5. Pitch Your Projects:
If you have a book project or illustration concept you're passionate about, consider pitching it to publishers or agents at the fair. Many publishers attend the Bologna Children's Book Fair actively seeking new talent and fresh ideas. Be prepared to present your project briefly, highlighting its unique selling points and market potential.

Bonus. Few more tips:

  • Don’t be discouraged if you feel a bit lost when you arrive, that’s normal! Take your time to look around and try not to stress too much.

  • It’s okay if you go back home with no deals or publisher contacts. It’s rare to strike a deal during the fair, especially if you are just starting out.

  • Be ready to walk a lot and feel tired at the end of the day, but I promise you it’s going to be worth it. Wear comfy shoes, bring water, and some snacks, and you are good to go.

The Bologna Children's Book Fair offers a wealth of opportunities for illustrators to showcase their work, learn from industry experts, and connect with potential collaborators. By taking full advantage of what the fair has to offer, illustrators can elevate their careers, expand their networks, and gain invaluable insights into the world of children's publishing. So, if you're an illustrator attending the Bologna Children's Book Fair, prepare to be inspired, motivated, and ready to seize every opportunity that comes your way.

And now let me know who's going to be there this year?

If you’d like to learn more, check out my video where I talk about the fair in detail!

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